Why Women Love Farmers Insurance

There are business opportunities, and then there are Farmers business opportunities. If you’re an entrepreneurial-minded individual looking to build your first business and invest in yourself, becoming a Farmers agency owner is one of the most exciting startup endeavors you can take. With over 90 years of experience and best-in-class training, Farmers has the knowledge to help you start up an independent business you can proudly call your own.

Learn more about opportunities as a Farmers Insurance agent


Meet Farmers   Agency Owners and District Managers


Lisa Newell Picture.png

Lisa Newell

Farmers  Agent


My love of Farmers  started at a very young age. My father worked in the marketing and sales department at the Merced regional office in the early 1970s. I have fond memories of “family” gatherings with Farmers employees, agents and district managers.   


Family traditions

The “Farmers family” was strong and the people were fun. Within a five-year stretch, my dad was transferred to several different locations. I went to three different elementary schools but was always welcomed by the new Farmers folks at each location. My parents continued to have fun, take trips, and grow their Farmers family until my dad retired in the 1990s. Farmers was always part of our extended family. 


When it was time for me to decide about college, I chose University of California, Irvine. I could keep my part-time job at our local grocery store to help pay expenses and commute to school two or three days a week. After 18 months, the local grocery store was slated to close and I was going to be looking for work. 


My parents had some Farmers friends over for dinner one night, and my dad mentioned that the store I worked at was closing soon. Immediately, the “family” wanted to help and offered me a job at a district office answering phones and performing administrative duties. 


Moving into her future

I enjoyed working in the district office and began to learn more about the products we offered. After about a year, the district offered to help me get licensed and take training classes during the summer. 


I worked part-time at the district 20 hours a week, went to school full-time, and started my training. After that was completed, I began calling homeowners in the area and distributed flyers. I enjoyed going out and meeting with people.


The realization

As I got closer to graduation, I knew I did not need to find a different job. There were not many women at top executive positions, and I realized I would have additional challenges as a woman in the corporate world. I was happy and could see myself making a good living being an agency owner. I’ve always been motivated and a hard worker, so to get compensated for my hard work was very rewarding.


Looking back

I have been a Farmers agency owner now for 34 years! It has been a great journey with my own group of Farmers friends and family. My husband of 31 years has always been supportive and understands my job is not punching a clock. My work is 24/7, but allows me the flexibility I needed when raising our family. 


My kids grew up watching their mom be successful and enjoy going to work. They are grown now, and I spend time with family and friends; I enjoy going to the beach, playing pickleball, and enjoying food and travel. If I were starting over today, I might do a few things differently, but I would definitely do it all again. 


Our Commitment to Diversity and Inclusion

Farmers Insurance  has a longstanding commitment to diversity and inclusion, which serves as the foundation of our culture and helps guide the organization in its mission to make a difference in the communities where we live and work. In order to meet our goal of being the leader in innovating for customers whenever and wherever they need us, we recognize we must value and celebrate the unique potential of every individual person with whom we interact. We embrace new ideas, question the status quo, and put the customer at the heart of what we do. Through corporate and agency initiatives, Farmers  and its representatives continue to focus on nurturing a diverse and inclusive culture, strengthening priorities around diversity, and giving back and supporting the communities we are proud to serve through advocacy and volunteerism.




Learn about opportunities at Farmers


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